The relationship between the star and the floor

The recent work has been tightly arranged. It has been flying around the country all day long, or it has just been working overtime to make plans. It seems that the time has not yet come to an end. It wasn't easy. On a weekend night, gather with friends at the bar and the phone rang again. I thought it was a project assistant who came to me again! Unexpectedly, it is a friend of the media: Huang Zhida, who also speaks on the wooden floor, will he also confuse his own brand image?

Hang up the phone and I'm silent for a long time. When my friends asked me what I was doing, and said things to them, they all lamented and asked if I also felt pressured. In fact, I saw on the Internet not long ago Sina and Sohu have a special topic to cover the wave of celebrity endorsement floor, there are several articles even more critique of some celebrity big names critique, the front is very sharp. A friend said with a smile at the time that it was the floor that had raped the star, or the star had stained the floor. I was even more bitter.

In 2007, China's flooring industry, which has experienced rapid development but has encountered bottlenecks, seems to have awakened overnight and seized the celebrity endorsement of this life-saving straw. Stars and flooring companies “knot a knot” seems to have become a shortcut to the success of flooring companies. Floor traders realize that if you don't ask stars and competitors ask, you're likely to suffer from this cruel and realistic business battlefield.

As a result, the celebrity was in intimate contact with the floor and you sang me to the stage. The male star poses a successful man's appearance and tells you rightly that such a floor is made exclusively for successful men. The female star is even more disgusting, squatting on the floor and posing in a variety of sultry poses, as if she were shooting a porn star starring female stars and the floor. Of course, there are also good results, smart floorers will risk bankruptcy, use the silver to go to the stars to speak for.

Stars should also be aware of the potential dangers of being a spokesperson, but why are they still rushing and happy? There is only one reason, that is money. For money, stars can abandon their image and demean their personality. They can shake their heads and tails in front of corporate bosses like a pug. As for the rape of the stars on the floor, or the star tainted the floor, I think this is all about shopping.

Being a design community has long been alive in circles, and it has won some reputations, but it is purely the face that everyone gives, and it does not dare to boast. All of our projects are for Party A to come in and come in and do it alone. This should be the result of the popularity of the industry's most popular designers. I was eager to open a century-old design shop. I never thought about how to promote it before. But recently I saw a lot of designers, including designers who came from Hong Kong like me, so I preached myself in front of the media. The truth is really tickling.

Coincidentally, in February of this year, an advertising company received a phone call saying that a floor in Zhejiang wanted me to be the spokesperson for its product. This floor company did not follow the trend of looking for arts stars to endorse it. Instead, it set its sights on several leading designers in the Mainland and Hong Kong. This is also a pioneer in the industry. It is said that there were several before, and some even made it clear that they would not To do this endorsement, but all ended without results. A good friend sarcastically said that maybe the other designers are not as tall as you are, nor are you handsome. Your appearance is very suitable for publishing on the cover of fashion magazines, or else you would also like to pat photos... I really wretched and returned. In a word, I am not selling myself.

Later, they had more contact with the flooring company, became good friends with their board chairman, admired their chairman and their team, and I agreed to use the brand strategy consultant to speak for their products. Friends, for the sake of innovation in the industry, in order to give our designers something to face, many, many...

Whether it will be criticized or there are other voices, this is not within my contemplation, it is normal for anyone to talk about anything, and it is now regarded as the first interior designer who truly speaks for the brand in China. As a forerunner, I will respond with a relaxed attitude no matter whether it is praise or demerit. What's more, I want to use this kind of opportunity, from a professional point of view, to tell everyone who loves life, what floor is right for them, how to go with the other elements of the home, and how to design a High quality home.

If someone asks me, will consider other brands later, my answer will be positive.

Nature Flooring Del Floor Interior Design Boss Bar Door