Transfer of timber product strategy in winter

In 2012, although the domestic property market regulation and control is still full, but driven by the increasing demand for rigid market, the timber market as a whole has entered a warmer. However, as far as the overall market performance of timber in various regions is concerned, it is not the same. Some have already begun to enter a good market, while others are still in a downturn. Behind this market, there are hidden joys, helplessness, and sadness of the wood dealers. Moreover, due to the different situation of timber in various regions, the business forms and operating products of some merchants have begun to change quietly. The reasons for this, the shortage of goods, and the shrinking of profits are the most important factors that dominate this change.

I. Strategic shift under the shortage of timber resources

In recent years, forest resources in developing countries such as Southeast Asia have been reduced due to excessive deforestation. The most typical of these is the Myanmar area. The continued shortage of timber resources in Myanmar is the main reason for the transfer of dealers. According to the business of professionally operating Burmese timber, in recent years, with the large-scale deforestation in Myanmar, Myanmar's forest resources have been rapidly reduced, and resources in some areas have almost exhausted. During the period, although the Myanmar government has been focusing on restricting the export of timber, it is constrained by the needs of its own economic development. The implementation of control is obviously insufficient. Deforestation has occurred from time to time, and illegal logging and transportation activities are also quite rampant. Therefore, timber resources are Excessive consumption, the amount of production has been less and less in the past two years.

Once again, affected by the civil strife in Myanmar, roads and bridges in Myanmar were severely damaged, and traffic was almost paralyzed. As a result, a large amount of timber was stranded in Myanmar and could not be exported.

Under this circumstance, many domestic dealers can only rely on the previous traces of inventory to support. However, due to the delay in the supply of goods, the profits earned by the merchants only by a fairly limited amount of sales simply cannot maintain the expenses of the company’s daily renting, processing, labor and other expenses. In order to survive, the merchants must only plan to operate other types of materials.

Second, sales are sluggish, strategic shift under market operating pressure

Affected by the market's objective factors such as the sluggish demand for timber in certain areas, dealers have to reconsider the transfer of industries in the face of weak cargo and serious inventory backlogs. Among them, the Northeast Russian material is a good proof.

According to the merchants, as a relatively low-end Northeastern wood, it has always relied on small profits but quick turnover to make profits and seek living space. However, as the Russian timber export tariffs continue to increase, and the domestic northeast timber cutting policy has been frequent, the price of Northeast Russian timber has been rising all the time, and profits have been continuously compressed. What is even more tragic is that the demand for the Northeast Russian material has declined drastically due to the continuous regulation of the domestic real estate policy. At the same time, under the impact of the large-scale march of timber from North America and New Zealand, Northeast Russia is still in material or The price is no longer competitive, and the market has been low and volatile. Some merchants said that under normal circumstances, the business of operating Northeastern Russian materials, the annual sales must reach 9000-10000 cubic meters in order to maintain the normal cost of renting, transportation, labor and other expenses, but since last year, most of the distribution The annual shipments of the merchants can only be maintained at around 5,000 cubic meters, resulting in a serious inventory backlog, difficult capital turnover, and many companies are in trouble. Under such circumstances, enterprises are forced to seek new ways to implement new timber management strategies and transfer the operating varieties of wood products.