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Whether it is the high-profile appearance of the three international exhibitions or the big names of the two major exhibitions in China, the exhibition style of the construction machinery industry enterprises is undoubtedly glamorous and gorgeous, echoing the booming and prosperous development of China's construction machinery industry. Through the prosperity of the 2010 Shanghai BMW Show, you can look forward to the construction machinery exhibition market. Even in the Red Sea, the charm is unlimited. Germany BAUMA, the United States CONEXPO, the French INTERMAT are three years, taking turns; the domestic construction machinery industry exhibition from three legs to two strong hegemony, biennial BAUMA CHINA and BICES, the entire exhibition pattern seems calm. The market is changing, and the exhibitions and rivers and lakes cannot be settled in the status quo. As the Las Vegas show is about to unveil, let’s take a look at market trends. Foreign exhibitions seize the emerging markets. The exhibitions are the vane of the industry market. The international exhibition group has the ability to observe the market trend. As one of the fastest growing markets in the world, India has the largest market for construction, engineering, mining and industrial equipment in South Asia, which is undoubtedly the most important reason for attracting India's attention to India in the industry. The Munich Exhibition Group and the North American Equipment Manufacturers Association are highly concerned about the Indian market. On February 8-11, 2011, Bandra Kurla Complex, Mumbai, India, Mumbai, India, jointly created BCIdin, the full name of India International Construction Machinery and Construction Equipment and Accessories. exhibition. Driven by abundant oil resources, the economic development in the Middle East is far higher than the world average. The investment boom and infrastructure projects in recent years have made the Middle East the busiest area in the world. As early as 2005, the media predicted that the size of the Middle East construction market in the next 10 years will reach 1 trillion US dollars, which contains huge equipment demand. It is conceivable that the world's construction machinery enterprises are eager for the Middle East market. As one of the three major exhibitions of the world's construction machinery, the organizer of INTERMAT Paris, France organizes a sub-conference in the Middle East. The show will be held on March 28-30, 2011 at the Abu Dhabi National Exhibition Center in the UAE. Taking the pace of internationalization of China's construction machinery enterprises as an example, to enhance the product and brand image of the company, the exhibition is undoubtedly one of the best ways to promote and promote. For emerging markets, manufacturing companies from all over the world are rushing to each other, creating a hot trend in emerging markets. It can be said that the exhibition market and the industry market complement each other, reflecting the development trend of the entire construction machinery industry in the change. Domestic exhibitions: regionalization and specialization Domestic exhibition market, BAUMA CHINA and BICES are two strong hegemony, one south and one north, two years. This is the result of the market's big waves, and it is suspected that this pattern can last for a while. However, in 2010, it has already broken through 400 billion yuan. In 2015, it is expected to exceed the 900 billion Chinese construction machinery industry market. The local exhibition capacity is not just two major exhibitions. The domestic construction machinery industry exhibition presents regional and professional features. At present, China's construction machinery market has formed Jiangsu Jiuzhou, Hunan Changsha, Jiangsu Changzhou, Guangxi Liuzhou, Yulin, Shandong Jining, Fujian Xiamen, Anhui Hefei, Inner Mongolia Baotou, Sichuan Chengdu nine production bases. In these areas, the development of the construction machinery industry has become a pillar industry. Whether it is a local government or a financial institution, it is fully promoting the development of the construction machinery industry. The relevant exhibition institutions will certainly not miss it, thus forming a regional development of the industry exhibition. . There are many factors driving the development of the construction machinery market, such as high-speed railway construction, urban rail transit, wind power, water conservancy, etc. The demand for construction machinery in different engineering constructions is also different. Therefore, the construction machinery exhibition adapts to the needs of the market and gradually specializes. . Specialized exhibitions are designed to avoid weaknesses and do not have the advantages of scale, but they are targeted in terms of professionalism and attract the participation of professional equipment manufacturers.